![]() ![]() Will Zynga keep OMGPOP's online gaming portal operational? Right now, the portal is still up and running, but there's no telling what Zynga might do with the former OMGPOP brand. The Future of OMGPOP's Online Gaming Portal It has to be remembered, though, the Zynga still owns the OMGPOP brand - even though the people behind OMGPOP are gone. The company wasn't able to keep games going Rovio style, and this has lead to a loss for Zynga. As soon as Zynga forked over that massive sum of cash, OMGPOP's 'Draw Something' fizzled out. Unfortunately, Zynga made a bad investment. Zynga purchased OMGPOP when the company was at the height of its success with the popular game ' Draw Something.' Zynga and OMGPOP staff simply didn't get along from the start. When one company pays nearly $200 million to acquire another company, it's usually within the best interest of the acquiring company to keep the purchased company intact as much as possible. What happened? Further, what will happen with OMGPOP games? Instead of notifying employees, OMGPOP staff went to work yesterday to find the office shuttered. It's the way that Zynga let the OMGPOP studio go that's bothersome. Layoffs happen all the time after a company has been acquired. ![]() It turns out, today, that those layoffs were of the "lets get rid of everyone that worked at OMGPOP." The layoffs were followed by the completely closing up of the OMGPOP offices in NYC. Yesterday, the Internet was abuzz with news of massive layoffs at Zynga. A waste of an investment, you say? Maybe. Today, Zynga has shut down OMGPOP for good. Last year, Zynga acquired OMGPOP for around $200 million. ![]()
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